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Demographic profile · Anchorage municipality, AK

Anchorage municipality, AK — demographic & market profile

Anchorage municipality, AK demographic + market profile in one place — population, household income, home value, owner-occupancy, housing age, and the LocalVein Market Opportunity Score derived from those signals.

Population
289,069
Median HH income
$98,152
Median home value
$375,900
Market score
32.29

The numbers

Total population
289,069
Median household income
$98,152
Per-capita income
$49,338
Median home value
$375,900
Median gross rent (monthly)
$1,453
Total housing units
119,717
Owner-occupied units
68,751
Homeownership rate
57.4%
Higher = longer customer tenure for local-services businesses.
Median year built
1982
Older housing stock tends to generate more home-services demand per capita.
Median age
34.9
Market Opportunity Score
32
0-100 composite of the demographic signals above.

Source: publicly available demographic data, latest release ingested by LocalVein. Updated April 2026.

How the Market Opportunity Score uses these numbers

The Market Opportunity Score (0-100) compresses the demographic profile into one agency-prospecting question: does this market support local-services agency retainers? Higher household income lifts the ceiling on what businesses here can afford to spend on marketing. Higher owner-occupancy correlates with longer customer tenure, which correlates with higher CLV — which means the local plumber here can spend more per acquisition.

Median home value and median year-built layer in housing-stock signals: older homes in expensive markets generate more home-services demand per capita than newer homes in equivalent markets. Population sets the absolute size of the addressable customer base — but a low-population market with the right income profile can outperform a high-population market without it.

For the full methodology see the glossary entry and the playbook.

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