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Demographic profile · Aspen Hill CDP, MD

Aspen Hill CDP, MD — demographic & market profile

Aspen Hill CDP, MD demographic + market profile in one place — population, household income, home value, owner-occupancy, housing age, and the LocalVein Market Opportunity Score derived from those signals.

Population
53,752
Median HH income
$109,026
Median home value
$538,000
Market score
39.03

The numbers

Total population
53,752
Median household income
$109,026
Per-capita income
$46,058
Median home value
$538,000
Median gross rent (monthly)
$1,925
Total housing units
17,992
Owner-occupied units
11,221
Homeownership rate
62.4%
Higher = longer customer tenure for local-services businesses.
Median year built
1970
Older housing stock tends to generate more home-services demand per capita.
Median age
37.6
Market Opportunity Score
39
0-100 composite of the demographic signals above.

Source: publicly available demographic data, latest release ingested by LocalVein. Updated April 2026.

How the Market Opportunity Score uses these numbers

The Market Opportunity Score (0-100) compresses the demographic profile into one agency-prospecting question: does this market support local-services agency retainers? Higher household income lifts the ceiling on what businesses here can afford to spend on marketing. Higher owner-occupancy correlates with longer customer tenure, which correlates with higher CLV — which means the local plumber here can spend more per acquisition.

Median home value and median year-built layer in housing-stock signals: older homes in expensive markets generate more home-services demand per capita than newer homes in equivalent markets. Population sets the absolute size of the addressable customer base — but a low-population market with the right income profile can outperform a high-population market without it.

For the full methodology see the glossary entry and the playbook.

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