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Maine cities ranked by market opportunity

LocalVein profiles 107 Maine cities, covering 638,578 residents across the state. The median Market Opportunity Score across Maine sits at 35 out of 100 — use the ranked table below to find the markets where demographics and operator density line up for agency outreach.

Cities profiled

107

Total population

638,578

Median MOS

Businesses scanned

187

Maine cities by Market Opportunity Score

Rank	City	Population	Median HHI	Median home value	MOS
1	Cornish CDP	1,080	$68,561	—	Warning: 53
2	Kittery Point CDP	1,008	$138,185	$454,900	Warning: 52
3	Kennebunkport CDP	1,450	$118,922	$805,200	Warning: 46
4	Livermore Falls CDP	1,250	$34,091	—	Warning: 46
5	Falmouth Foreside CDP	2,148	$152,870	$674,200	Warning: 45
6	Thomaston CDP	2,021	$48,563	$258,700	Warning: 44
7	North Berwick CDP	1,811	$54,612	$296,300	Warning: 44
8	Bath city	8,801	$65,565	$285,400	Warning: 44
9	Falmouth CDP	1,447	$89,625	$737,300	Warning: 42
10	Hallowell city	2,570	$58,811	$266,700	Warning: 42
11	Gardiner city	6,047	$58,152	$198,100	Warning: 41
12	Cumberland Center CDP	2,811	$145,208	$480,700	Warning: 41
13	Kittery CDP	5,284	$71,574	$421,400	Info: 40
14	Portland city	68,505	$76,174	$452,600	Info: 40
15	Dixfield CDP	1,770	$56,250	$147,900	Info: 40
16	Fort Fairfield CDP	1,632	$46,654	$145,800	Info: 40
17	Yarmouth CDP	6,293	$92,311	$506,300	Info: 40
18	South Eliot CDP	4,021	$96,705	$437,800	Info: 39
19	Richmond CDP	1,946	$72,036	$221,600	Info: 39
20	Lisbon Falls CDP	4,185	$71,513	$237,800	Info: 39
21	Fairfield CDP	2,432	$50,718	$140,200	Info: 39
22	Pittsfield CDP	3,078	$57,292	$151,100	Info: 39
23	Millinocket CDP	4,111	$42,936	$86,500	Info: 39
24	Steep Falls CDP	1,720	$68,125	$241,000	Info: 39
25	West Kennebunk CDP	1,367	$101,761	$514,700	Info: 38
26	Auburn city	24,294	$66,552	$254,600	Info: 38
27	Bridgton CDP	1,666	$58,992	$239,200	Info: 38
28	Eastport city	1,230	$46,205	$148,200	Info: 38
29	Howland CDP	1,208	$48,021	$101,900	Info: 38
30	South Portland city	26,780	$84,563	$405,800	Info: 38
31	Rockland city	6,991	$55,276	$234,400	Info: 38
32	Clinton CDP	1,043	$74,706	$146,800	Info: 37
33	South Windham CDP	1,047	$128,108	$325,700	Info: 37
34	Caribou city	7,427	$54,271	$120,300	Info: 37
35	South Berwick CDP	3,441	$77,493	$340,800	Info: 37
36	Berwick CDP	2,085	$64,864	$309,600	Info: 37
37	Woodland CDP	1,059	$46,346	$77,900	Info: 37
38	Winterport CDP	1,043	$72,708	$237,900	Info: 37
39	Calais city	3,087	$48,654	$111,800	Info: 37
40	Randolph CDP	1,479	$52,917	$157,000	Info: 36
41	Wilton CDP	1,822	$55,721	$163,500	Info: 36
42	York Harbor CDP	3,853	$91,675	$561,700	Info: 36
43	Biddeford city	22,463	$69,794	$349,300	Info: 36
44	North Windham CDP	5,633	$86,972	$309,900	Info: 36
45	Houlton CDP	4,958	$52,227	$121,700	Info: 36
46	Milo CDP	1,445	$52,660	$88,000	Info: 36
47	Rumford CDP	4,017	$32,240	$115,300	Info: 36
48	Mexico CDP	2,026	$46,625	$99,600	Info: 36
49	Dexter CDP	1,840	$51,667	$153,200	Info: 35
50	Gorham CDP	7,365	$125,058	$459,000	Info: 35
51	Bar Harbor CDP	2,311	$72,750	$479,600	Info: 35
52	Brewer city	9,654	$51,490	$218,100	Info: 35
53	Brunswick CDP	16,928	$68,190	$333,500	Info: 35
54	Hampden CDP	4,937	$101,417	$270,100	Info: 35
55	Winthrop CDP	2,666	$54,612	$240,700	Info: 35
56	Topsham CDP	6,962	$80,545	$341,800	Info: 35
57	East Millinocket CDP	1,545	$44,306	$73,900	Info: 35
58	Norway CDP	3,145	$41,370	$121,200	Info: 35
59	Winslow CDP	5,701	$56,506	$200,100	Info: 35
60	Sanford city	22,095	$70,570	$257,200	Info: 34
61	Lewiston city	37,886	$56,558	$214,200	Info: 34
62	Westbrook city	20,484	$85,868	$341,800	Info: 34
63	Limestone CDP	1,120	$39,667	$91,500	Info: 34
64	Fryeburg CDP	1,665	$61,944	$268,100	Info: 34
65	Kennebunk CDP	6,008	$93,167	$429,600	Info: 34
66	Camden CDP	3,665	$80,897	$473,800	Info: 34
67	Damariscotta CDP	1,172	$63,696	$387,200	Info: 34
68	Saco city	20,636	$84,328	$370,300	Info: 34
69	Waldoboro CDP	1,487	$66,290	$277,200	Info: 34
70	Belfast city	6,985	$61,322	$307,700	Info: 34
71	Skowhegan CDP	6,638	$46,625	$138,600	Info: 34
72	Bucksport CDP	3,140	$58,644	$193,800	Info: 34
73	Milford CDP	2,312	$63,864	$177,400	Info: 33
74	Bangor city	31,663	$58,096	$206,300	Info: 33
75	Oxford CDP	1,135	$73,088	$175,600	Info: 33
76	Veazie CDP	1,866	$78,182	$294,600	Info: 33
77	Dover-Foxcroft CDP	2,758	$51,919	$137,500	Info: 33
78	Augusta city	18,999	$48,756	$188,900	Info: 33
79	Farmingdale CDP	2,163	$50,263	$213,700	Info: 33
80	Searsport CDP	1,264	$62,159	$292,100	Info: 33
81	Norridgewock CDP	1,155	—	$173,000	Info: 33
82	Oak Hill CDP	5,365	$92,967	$404,600	Info: 32
83	Old Town city	7,439	$49,329	$183,200	Info: 32
84	Lisbon CDP	3,453	$72,066	$217,200	Info: 32
85	Oakland CDP	2,714	$44,846	$142,800	Info: 32
86	South Paris CDP	2,570	$56,823	$186,300	Info: 32
87	Mechanic Falls CDP	2,300	$50,169	$197,700	Info: 32
88	Madawaska CDP	2,960	$42,708	$157,400	Info: 32
89	Cape Neddick CDP	2,578	$98,113	$636,100	Info: 32
90	Waterville city	16,704	$47,489	$173,700	Info: 32
91	Van Buren CDP	1,614	$35,200	$90,200	Info: 32
92	Fort Kent CDP	2,453	$58,750	$137,000	Info: 32
93	Wiscasset CDP	1,273	$91,477	$281,700	Info: 32
94	Chisholm CDP	1,115	$59,524	$131,000	Info: 32
95	Newport CDP	1,469	$42,740	$162,800	Info: 31
96	Dunstan CDP	1,916	$97,632	$480,600	Info: 31
97	Lake Arrowhead CDP	3,273	$84,221	$226,400	Info: 31
98	Machias CDP	1,395	$28,047	$117,800	Info: 31
99	Presque Isle city	8,736	$57,396	$142,400	Info: 30
100	Lincoln CDP	2,576	$33,750	$120,200	Info: 30
101	Old Orchard Beach CDP	9,150	$65,842	$317,800	Info: 29
102	Blue Hill CDP	1,066	—	$343,000	Info: 29
103	Farmington CDP	4,879	$39,646	$161,800	Info: 29
104	Ellsworth city	8,550	$70,990	$214,500	Info: 28
105	Madison CDP	2,552	$43,095	$70,800	Info: 28
106	Freeport CDP	1,544	$48,352	$344,100	Info: 27
107	Orono CDP	10,699	$56,890	$219,200	Info: 27

Maine by the numbers

Maine's largest profiled market is Portland city at 68,505 residents, while the median Maine city on LocalVein has a population of 2,578. About 96% of the Maine cities we've indexed sit below 25,000 residents — the exurb tier. Agencies that prospect only the largest city leave the bulk of Maine's addressable market on the table; the exurb shops often have weaker digital presence and higher close rates.

Median household income across Maine's profiled cities sits at $59K, with Falmouth Foreside CDP topping the ranking at $153K and Machias CDP anchoring the other end at $28K — roughly a 5× spread. Pricing pressure and willingness-to-pay diverge sharply across this range, which is why one-size-fits-all pitches underperform on Maine lists.

Across the 107 Maine cities in this table, the median Market Opportunity Score is 35 out of 100, and Cornish CDP currently leads at 53. About 0% of Maine's profiled cities score ≥70 — the tier where agencies report the highest first-touch close rates. Agencies new to Maine typically warm up on the top three cities before expanding down the table, because the signal-to-noise is highest there.

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