● Montana · state hub

Montana cities ranked by market opportunity

LocalVein profiles 95 Montana cities, covering 689,298 residents across the state. The median Market Opportunity Score across Montana sits at 34 out of 100 — use the ranked table below to find the markets where demographics and operator density line up for agency outreach.

Cities profiled

Total population

689,298

Median MOS

Businesses scanned

Montana cities by Market Opportunity Score

Rank	City	Population	Median HHI	Median home value	MOS
1	Gallatin Gateway CDP	1,092	$81,429	$747,900	41
2	Livingston city	8,635	$65,187	$348,700	40
3	Churchill CDP	1,120	$95,550	$588,800	40
4	Helena West Side CDP	1,584	$67,692	$411,800	39
5	Chinook city	1,460	$71,500	$205,900	39
6	Sun Prairie CDP	1,514	$61,004	$156,800	39
7	Butte-Silver Bow (balance)	34,929	$57,633	$225,100	38
8	Lewistown city	6,028	$44,195	$159,500	38
9	White Sulphur Springs city	1,097	$56,424	$231,700	38
10	Roundup city	1,964	$57,632	$118,300	38
11	Harlowton city	1,054	$53,750	$178,800	38
12	Cut Bank city	3,040	$55,848	$161,400	38
13	Anaconda-Deer Lodge County	9,512	$49,533	$209,700	38
14	Montana City CDP	2,899	$125,223	$519,100	38
15	Fort Benton city	1,470	$67,171	$201,900	37
16	Deer Lodge city	3,035	$53,676	$196,400	37
17	Helena Valley Northeast CDP	4,398	$137,724	$462,400	37
18	Forsyth city	1,682	$58,375	$185,100	37
19	Orchard Homes CDP	5,280	$68,649	$473,100	37
20	Helena Flats CDP	1,014	$88,125	$544,900	37
21	St. Ignatius town	1,053	$50,781	$194,200	36
22	Glasgow city	3,194	$76,985	$206,000	36
23	Great Falls city	60,412	$63,934	$237,400	36
24	Columbus town	1,925	$62,500	$264,000	36
25	Miles City city	8,412	$60,732	$182,700	36
26	Choteau city	1,719	$53,929	$194,900	36
27	Clancy CDP	1,729	$116,800	$443,500	36
28	Philipsburg town	1,012	$40,096	$304,200	36
29	Libby city	2,948	$39,261	$218,500	36
30	South Browning CDP	1,852	—	—	36
31	Three Forks city	2,034	$80,394	$382,400	35
32	East Helena city	1,855	$53,611	$254,400	35
33	Helena Valley West Central CDP	8,224	$89,040	$352,800	35
34	East Missoula CDP	2,072	$65,541	$323,900	35
35	Wheatland CDP	1,185	$108,580	$581,100	35
36	Whitehall town	1,151	$38,750	$180,600	35
37	Helena Valley Southeast CDP	9,533	$63,824	$308,000	35
38	Evergreen CDP	8,908	$73,015	$271,700	35
39	Glendive city	4,831	$71,063	$176,900	34
40	Frenchtown CDP	1,629	$90,767	$391,600	34
41	Lockwood CDP	7,474	$74,451	$250,900	34
42	Helena Valley Northwest CDP	5,070	$101,278	$358,600	34
43	Manhattan town	2,149	$69,671	$460,400	34
44	Big Timber city	1,530	$63,514	$235,100	34
45	Conrad city	2,553	$47,348	$158,400	34
46	Eureka town	2,009	$43,750	$172,300	34
47	Havre city	9,333	$58,000	$197,600	34
48	Boulder city	1,326	$61,250	$194,800	34
49	Malta city	1,902	$59,449	$139,000	33
50	Marion CDP	1,149	$52,105	$370,900	33
51	Townsend city	2,232	$70,774	$212,800	33
52	Thompson Falls city	1,568	$53,203	$182,200	33
53	Plentywood city	1,677	$62,163	$148,800	33
54	West Glendive CDP	1,968	$57,743	$179,700	33
55	Shelby city	3,129	$53,357	$206,000	33
56	Billings city	118,321	$71,855	$311,800	33
57	Colstrip city	2,156	$86,000	$193,700	32
58	Lakeside CDP	2,730	$83,958	$589,500	32
59	Columbia Falls city	5,531	$65,313	$346,700	32
60	Lolo CDP	4,378	$73,700	$353,700	32
61	Whitefish city	8,422	$71,110	$648,200	32
62	Red Lodge city	2,399	$43,857	$374,900	32
63	Four Corners CDP	5,562	$111,474	$620,200	32
64	Helena city	33,126	$69,341	$355,100	32
65	Laurel city	7,198	$66,382	$232,700	31
66	Bigfork CDP	5,249	$82,648	$614,300	31
67	Kalispell city	26,830	$61,590	$381,400	31
68	Stevensville town	2,172	$52,745	$336,500	31
69	Hardin city	3,766	$60,463	$142,800	31
70	Dillon city	4,020	$51,458	$237,500	31
71	Pray CDP	1,018	$102,143	$601,400	31
72	Baker city	1,535	$78,971	$198,800	30
73	Somers CDP	1,181	$56,501	$477,300	30
74	Missoula city	75,600	$65,329	$427,400	30
75	Bonner-West Riverside CDP	1,445	$59,609	$162,100	29
76	Ronan city	1,962	$41,429	$201,700	29
77	Hamilton city	4,949	$52,917	$299,800	29
78	Sidney city	6,235	$62,992	$249,100	28
79	Wolf Point city	2,604	$48,750	$124,600	28
80	Crow Agency CDP	2,110	$49,333	$88,500	28
81	King Arthur Park CDP	2,343	$107,341	$333,500	28
82	Plains town	1,077	$24,661	$209,200	28
83	Corvallis CDP	1,356	$83,011	$237,900	27
84	Polson city	5,334	$51,463	$321,000	27
85	Big Sky CDP	2,388	$103,625	$884,700	27
86	Belgrade city	11,425	$88,896	$469,600	27
87	Bozeman city	55,042	$79,903	$614,900	27
88	Seeley Lake CDP	1,335	$46,031	$270,400	26
89	Pablo CDP	1,808	$38,430	$255,200	26
90	Wye CDP	1,222	$106,667	$520,700	26
91	Lame Deer CDP	1,939	$26,364	$117,300	24
92	West Yellowstone town	1,457	$57,167	$402,600	24
93	North Browning CDP	2,894	$40,813	$131,300	23
94	Fort Belknap Agency CDP	1,434	—	$73,000	22
95	Malmstrom AFB CDP	4,191	$64,079	—	20

Montana by the numbers

Montana's largest profiled market is Billings city at 118,321 residents, while the median Montana city on LocalVein has a population of 2,172. About 93% of the Montana cities we've indexed sit below 25,000 residents — the exurb tier. Agencies that prospect only the largest city leave the bulk of Montana's addressable market on the table; the exurb shops often have weaker digital presence and higher close rates.

Median household income across Montana's profiled cities sits at $63K, with Helena Valley Northeast CDP topping the ranking at $138K and Plains town anchoring the other end at $25K — roughly a 6× spread. For trades verticals with job-ticket sensitivity — roofing, HVAC, full-bath remodels — that dispersion changes how the same script performs city to city.

Across the 95 Montana cities in this table, the median Market Opportunity Score is 34 out of 100, and Gallatin Gateway CDP currently leads at 41. About 0% of Montana's profiled cities score ≥70 — the tier where agencies report the highest first-touch close rates. Agencies new to Montana typically warm up on the top three cities before expanding down the table, because the signal-to-noise is highest there.

Ready to call them?

Start scanning Montana markets free.

Three scans free. No card required.

Start scanning free See pricing