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West Virginia cities ranked by market opportunity
LocalVein profiles 150 West Virginia cities, covering 685,997 residents across the state. The median Market Opportunity Score across West Virginia sits at 34 out of 100 — use the ranked table below to find the markets where demographics and operator density line up for agency outreach.
Cities profiled
150
Total population
685,997
Median MOS
34
Businesses scanned
0
West Virginia cities by Market Opportunity Score
| Rank | City | Population | Median HHI | Median home value | MOS |
|---|---|---|---|---|---|
| 1 | Shepherdstown | 1,399 | $62,500 | $474,500 | Warning: 45 |
| 2 | Wellsburg | 2,364 | $40,948 | $97,200 | Warning: 44 |
| 3 | Glen Dale | 1,517 | $87,955 | $200,500 | Warning: 44 |
| 4 | Mannington | 1,679 | $48,750 | $92,100 | Warning: 43 |
| 5 | Fairlea | 1,266 | $23,197 | — | Warning: 42 |
| 6 | Bethlehem | 2,568 | $87,500 | $203,000 | Warning: 42 |
| 7 | Grafton | 4,671 | $38,872 | $72,700 | Warning: 42 |
| 8 | Barrackville | 1,362 | $81,250 | $156,400 | Warning: 41 |
| 9 | Williamstown | 2,977 | $75,577 | $164,100 | Warning: 41 |
| 10 | Sistersville | 1,340 | $46,875 | $95,800 | Warning: 41 |
| 11 | Chester | 2,302 | $63,750 | $110,600 | Warning: 41 |
| 12 | Prosperity | 1,575 | $82,637 | $115,700 | Warning: 41 |
| 13 | Poca | 1,056 | $83,750 | $178,500 | Warning: 41 |
| 14 | St. Marys | 2,178 | $59,315 | $129,400 | Warning: 41 |
| 15 | Lubeck | 1,412 | $69,616 | $240,500 | Warning: 40 |
| 16 | Man | 1,234 | $57,778 | $153,300 | Warning: 40 |
| 17 | Pennsboro | 1,227 | $51,348 | $78,000 | Info: 40 |
| 18 | Moundsville | 7,934 | $48,590 | $108,500 | Info: 40 |
| 19 | Bethany | 1,066 | $61,250 | $113,600 | Info: 40 |
| 20 | Despard | 1,038 | $33,929 | $82,100 | Info: 39 |
| 21 | Coal City | 1,236 | $23,750 | — | Info: 39 |
| 22 | New Haven | 1,735 | $56,500 | $101,700 | Info: 39 |
| 23 | McMechen | 1,735 | $42,863 | $89,500 | Info: 39 |
| 24 | Nutter Fort | 1,890 | $62,917 | $116,700 | Info: 39 |
| 25 | Belle | 1,537 | $74,200 | $103,000 | Info: 38 |
| 26 | Blennerhassett | 3,229 | $85,619 | $173,900 | Info: 38 |
| 27 | St. Albans | 10,637 | $58,788 | $131,800 | Info: 38 |
| 28 | MacArthur | 1,287 | $26,824 | $126,700 | Info: 38 |
| 29 | Coal Fork | 1,414 | $64,053 | $101,900 | Info: 38 |
| 30 | Shinnston | 2,198 | $63,750 | $135,500 | Info: 38 |
| 31 | Richwood | 2,617 | $33,614 | $67,600 | Info: 38 |
| 32 | Paden City | 2,529 | $53,871 | $102,100 | Info: 38 |
| 33 | Stanaford | 1,327 | $46,944 | $154,700 | Info: 38 |
| 34 | Benwood | 1,173 | $39,474 | $90,400 | Info: 37 |
| 35 | Fairmont | 18,303 | $60,791 | $159,100 | Info: 37 |
| 36 | Enterprise | 1,084 | $73,150 | $139,400 | Info: 37 |
| 37 | Salem | 1,812 | $43,690 | $77,200 | Info: 37 |
| 38 | Clarksburg | 15,829 | $46,859 | $114,600 | Info: 37 |
| 39 | Carpendale | 1,053 | $59,679 | $169,200 | Info: 37 |
| 40 | South Charleston | 13,594 | $59,616 | $144,800 | Info: 37 |
| 41 | Alderson | 1,182 | $33,794 | $119,200 | Info: 36 |
| 42 | Weirton | 18,785 | $56,699 | $122,800 | Info: 36 |
| 43 | Mullens | 2,267 | $65,625 | $77,900 | Info: 36 |
| 44 | Chesapeake | 1,615 | $60,526 | $83,100 | Info: 36 |
| 45 | Vienna | 10,575 | $65,211 | $155,500 | Info: 36 |
| 46 | Stonewood | 2,273 | $44,967 | $149,400 | Info: 36 |
| 47 | Wheeling | 26,670 | $48,498 | $142,500 | Info: 36 |
| 48 | Daniels | 1,542 | $52,100 | $182,100 | Info: 36 |
| 49 | New Martinsville | 5,175 | $51,226 | $112,600 | Info: 36 |
| 50 | Buckhannon | 5,144 | $48,720 | $152,000 | Info: 36 |
| 51 | Boaz | 1,374 | $92,708 | $227,400 | Info: 35 |
| 52 | Charleston | 47,918 | $64,512 | $187,300 | Info: 35 |
| 53 | Bridgeport | 9,292 | $99,936 | $276,700 | Info: 35 |
| 54 | Parkersburg | 29,461 | $44,675 | $113,900 | Info: 35 |
| 55 | Ronceverte | 1,523 | $43,445 | $117,500 | Info: 35 |
| 56 | Hinton | 2,413 | $42,852 | $92,400 | Info: 35 |
| 57 | Welch | 3,492 | $36,188 | $56,500 | Info: 35 |
| 58 | Elkins | 6,875 | $47,746 | $130,500 | Info: 35 |
| 59 | Nitro | 6,941 | $52,247 | $120,400 | Info: 35 |
| 60 | Lesage | 1,165 | $38,944 | — | Info: 35 |
| 61 | Crab Orchard | 1,877 | $59,122 | $208,000 | Info: 35 |
| 62 | Pleasant Valley | 3,494 | $58,456 | $208,500 | Info: 35 |
| 63 | Tornado | 1,101 | $81,875 | $156,500 | Info: 34 |
| 64 | Fort Ashby | 1,011 | — | $215,400 | Info: 34 |
| 65 | Terra Alta | 1,992 | $50,035 | $95,900 | Info: 34 |
| 66 | Ceredo | 1,432 | $48,184 | $126,400 | Info: 34 |
| 67 | Eleanor | 1,655 | $74,211 | $236,400 | Info: 34 |
| 68 | Philippi | 2,919 | $43,203 | $110,900 | Info: 34 |
| 69 | Moorefield | 2,952 | $47,308 | $121,400 | Info: 34 |
| 70 | Ravenswood | 3,846 | $45,392 | $99,600 | Info: 34 |
| 71 | Ansted | 1,210 | $54,327 | $74,900 | Info: 34 |
| 72 | Westover | 4,007 | $58,333 | $179,500 | Info: 34 |
| 73 | Dunbar | 7,340 | $54,647 | $121,100 | Info: 34 |
| 74 | Mount Hope | 1,369 | $26,983 | $91,900 | Info: 34 |
| 75 | Weston | 3,884 | $51,399 | $88,000 | Info: 34 |
| 76 | Madison | 2,840 | $57,073 | $127,200 | Info: 34 |
| 77 | Hooverson Heights | 2,156 | $58,681 | $140,700 | Info: 34 |
| 78 | Alum Creek | 1,472 | $72,250 | $158,900 | Info: 34 |
| 79 | Newell | 1,252 | $38,924 | $86,700 | Info: 33 |
| 80 | Kenova | 2,977 | $53,438 | $98,700 | Info: 33 |
| 81 | Fayetteville | 2,864 | $59,659 | $165,000 | Info: 33 |
| 82 | Point Pleasant | 4,009 | $40,837 | $113,900 | Info: 33 |
| 83 | Harrisville | 1,408 | $45,988 | $115,000 | Info: 33 |
| 84 | Athens | 1,156 | $62,292 | $156,800 | Info: 33 |
| 85 | Bluefield | 9,511 | $43,826 | $101,000 | Info: 33 |
| 86 | Belington | 1,843 | $47,361 | $95,200 | Info: 33 |
| 87 | Cross Lanes | 10,172 | $62,704 | $144,000 | Info: 33 |
| 88 | Brush Fork | 1,213 | $51,364 | $59,200 | Info: 33 |
| 89 | Huntington | 46,189 | $43,146 | $118,800 | Info: 33 |
| 90 | Shenandoah Junction | 1,339 | $109,048 | $193,900 | Info: 32 |
| 91 | Marmet | 1,520 | $47,620 | $83,100 | Info: 32 |
| 92 | Mabscott | 1,488 | $58,125 | $119,100 | Info: 32 |
| 93 | Cheat Lake | 10,485 | $111,379 | $345,500 | Info: 32 |
| 94 | Parsons | 1,481 | $44,375 | $101,500 | Info: 32 |
| 95 | Logan | 1,736 | $31,100 | $86,300 | Info: 32 |
| 96 | Martinsburg | 18,805 | $54,590 | $231,900 | Info: 32 |
| 97 | Beckley | 16,977 | $39,939 | $148,800 | Info: 32 |
| 98 | Teays Valley | 13,961 | $106,798 | $271,900 | Info: 32 |
| 99 | Oak Hill | 8,057 | $51,799 | $110,400 | Info: 32 |
| 100 | Mount Gay-Shamrock | 1,440 | $49,063 | $81,400 | Info: 32 |
| 101 | White Sulphur Springs | 2,646 | $43,388 | $119,600 | Info: 32 |
| 102 | Princeton | 5,780 | $44,428 | $115,800 | Info: 32 |
| 103 | Sophia | 1,654 | $34,498 | $112,900 | Info: 32 |
| 104 | Pinch | 3,893 | $72,406 | $198,400 | Info: 32 |
| 105 | Brookhaven | 6,465 | $84,962 | $254,500 | Info: 32 |
| 106 | Shannondale | 3,441 | $72,283 | $255,000 | Info: 31 |
| 107 | Culloden | 3,158 | $89,519 | $199,700 | Info: 31 |
| 108 | Barboursville | 4,394 | $59,531 | $212,000 | Info: 31 |
| 109 | Kingwood | 2,980 | $67,411 | $162,700 | Info: 31 |
| 110 | Marlinton | 1,050 | $42,386 | $90,500 | Info: 31 |
| 111 | Mineralwells | 2,489 | $68,940 | $156,400 | Info: 31 |
| 112 | Mallory | 1,453 | — | $101,000 | Info: 31 |
| 113 | Pea Ridge | 7,188 | $67,708 | $186,900 | Info: 31 |
| 114 | Hurricane | 6,891 | $67,083 | $190,400 | Info: 31 |
| 115 | Follansbee | 2,790 | $52,974 | $137,100 | Info: 31 |
| 116 | Summersville | 3,397 | $52,321 | $210,400 | Info: 30 |
| 117 | Bolivar | 1,317 | $81,641 | $253,700 | Info: 30 |
| 118 | Rainelle | 1,334 | $36,875 | $73,500 | Info: 30 |
| 119 | Bluewell | 2,281 | $35,599 | $137,800 | Info: 30 |
| 120 | Gilbert Creek | 1,119 | — | $92,700 | Info: 30 |
| 121 | Morgantown | 30,273 | $42,245 | $238,200 | Info: 30 |
| 122 | Petersburg | 3,172 | $48,286 | $136,100 | Info: 30 |
| 123 | Keyser | 4,870 | $47,991 | $141,400 | Info: 29 |
| 124 | Shady Spring | 3,455 | $70,792 | $192,000 | Info: 29 |
| 125 | Hamlin | 1,173 | $56,583 | $92,500 | Info: 29 |
| 126 | Spencer | 2,137 | $25,897 | $108,700 | Info: 29 |
| 127 | Lewisburg | 3,871 | $52,798 | $287,400 | Info: 29 |
| 128 | Craigsville | 1,584 | $28,718 | $95,300 | Info: 29 |
| 129 | Winfield | 2,538 | $89,917 | $226,000 | Info: 29 |
| 130 | Bradley | 1,429 | $58,984 | $88,600 | Info: 29 |
| 131 | Inwood | 2,605 | $82,267 | $270,000 | Info: 28 |
| 132 | Charles Town | 6,854 | $94,830 | $359,500 | Info: 28 |
| 133 | Buffalo | 1,110 | $55,313 | $124,100 | Info: 28 |
| 134 | Washington | 1,129 | $44,882 | $207,500 | Info: 28 |
| 135 | Williamson | 2,979 | $24,119 | $93,300 | Info: 28 |
| 136 | Ripley | 3,066 | $35,120 | $119,300 | Info: 28 |
| 137 | Sissonville | 2,706 | $58,322 | $166,300 | Info: 28 |
| 138 | Ranson corporation | 5,588 | $86,378 | $220,700 | Info: 27 |
| 139 | Glenville | 1,049 | $46,875 | $95,000 | Info: 26 |
| 140 | Romney | 1,714 | $39,118 | $150,000 | Info: 26 |
| 141 | West Liberty | 1,568 | $43,333 | $120,000 | Info: 25 |
| 142 | Chapmanville | 1,005 | $35,655 | $216,700 | Info: 25 |
| 143 | Oceana | 1,421 | $47,548 | $60,800 | Info: 25 |
| 144 | Falling Waters | 2,384 | $87,632 | $207,200 | Info: 25 |
| 145 | Montgomery | 1,635 | $26,797 | $117,300 | Info: 24 |
| 146 | White Hall | 1,141 | $72,000 | $260,700 | Info: 24 |
| 147 | Star City | 1,894 | $62,031 | $256,800 | Info: 23 |
| 148 | Wayne | 1,433 | $31,797 | $74,200 | Info: 22 |
| 149 | Milton | 2,773 | $54,135 | $123,500 | Info: 22 |
| 150 | Granville | 1,215 | $32,015 | $135,400 | Info: 20 |
West Virginia by the numbers
West Virginia's largest profiled market is Charleston at 47,918 residents, while the median West Virginia city on LocalVein has a population of 2,188. About 97% of the West Virginia cities we've indexed sit below 25,000 residents — the exurb tier. The same outreach sequence rarely works across this range — metros reward volume, exurbs reward specificity.
Median household income across West Virginia's profiled cities sits at $53K, with Cheat Lake topping the ranking at $111K and Fairlea anchoring the other end at $23K — roughly a 5× spread. Pricing pressure and willingness-to-pay diverge sharply across this range, which is why one-size-fits-all pitches underperform on West Virginia lists.
Across the 150 West Virginia cities in this table, the median Market Opportunity Score is 34 out of 100, and Shepherdstown currently leads at 45. About 0% of West Virginia's profiled cities score ≥70 — the tier where agencies report the highest first-touch close rates. The top of the ranking is where cold outbound converts fastest — strong demographic backdrop plus enough profiled operators to sequence a week of outreach.
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