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Wyoming cities ranked by market opportunity

LocalVein profiles 59 Wyoming cities, covering 418,191 residents across the state. The median Market Opportunity Score across Wyoming sits at 34 out of 100 — use the ranked table below to find the markets where demographics and operator density line up for agency outreach.

Cities profiled

Total population

418,191

Median MOS

Businesses scanned

Wyoming cities by Market Opportunity Score

Rank	City	Population	Median HHI	Median home value	MOS
1	South Park CDP	2,021	$111,250	$1,660,700	49
2	Grover CDP	1,046	—	—	48
3	Rafter J Ranch CDP	1,202	$151,429	$1,092,800	46
4	Moose Wilson Road CDP	1,380	$108,494	$1,631,500	45
5	Hoback CDP	1,609	$156,766	$1,287,500	44
6	Hartrandt CDP	1,005	$65,264	—	43
7	Ranchettes CDP	6,389	$124,426	$560,900	40
8	Newcastle city	3,348	$77,014	$173,500	39
9	Greybull town	2,061	$62,941	$159,200	38
10	Lovell town	2,590	$61,620	$211,500	38
11	Fox Farm-College CDP	4,224	$45,917	—	38
12	Pine Bluffs town	1,260	$65,275	$306,200	37
13	Worland city	4,788	$60,603	$176,300	37
14	Basin town	1,304	$59,941	$143,900	37
15	Story CDP	1,174	$130,227	—	37
16	Jackson town	10,746	$112,609	$1,228,700	37
17	Wilson CDP	1,255	$102,055	—	37
18	Sleepy Hollow CDP	1,812	$119,451	$276,200	37
19	Buffalo city	4,516	$61,813	$272,300	36
20	North Rock Springs CDP	2,338	$100,896	$317,100	36
21	Lusk town	1,482	$44,755	$164,200	36
22	Thermopolis town	2,716	$71,574	$201,600	36
23	Ranchester town	1,069	$65,568	$295,900	35
24	Lander city	7,565	$71,601	$321,800	35
25	Rawlins city	8,217	$69,912	$205,900	35
26	Cheyenne city	64,976	$77,176	$311,200	34
27	Powell city	6,466	$65,077	$265,400	34
28	Green River city	11,679	$85,399	$255,600	34
29	Casper city	58,754	$69,171	$250,700	34
30	Douglas city	6,400	$79,839	$251,500	34
31	Kemmerer city	2,788	$74,375	$173,100	33
32	Saratoga town	1,864	$68,521	$267,600	33
33	Torrington city	6,174	$53,393	$194,100	33
34	Bar Nunn town	2,980	$110,598	$287,800	33
35	Mills town	4,315	$55,594	$166,800	32
36	Glenrock town	2,806	$65,660	$218,300	32
37	Afton town	1,982	$56,806	$311,200	32
38	Cody city	10,121	$68,676	$357,300	32
39	Sheridan city	19,035	$61,598	$295,300	32
40	Rock Springs city	23,229	$73,307	$245,600	32
41	Osmond CDP	1,270	—	$273,000	31
42	Lyman town	1,777	$101,080	$267,500	31
43	Pinedale town	2,022	$74,886	$279,300	31
44	Star Valley Ranch town	2,107	$96,218	$471,000	31
45	Gillette city	33,278	$90,699	$257,200	30
46	Evanston city	11,803	$76,569	$236,400	30
47	Marbleton town	1,209	$65,625	$189,100	30
48	Riverton city	10,803	$56,280	$204,900	30
49	Wheatland town	3,570	$55,908	$236,400	30
50	Wright town	1,400	$86,115	$218,500	29
51	Arapahoe CDP	1,460	$67,188	$190,900	29
52	Mountain View town	1,017	$71,607	$246,300	29
53	Moorcroft town	1,062	$66,176	$227,900	28
54	Laramie city	31,848	$52,414	$302,200	28
55	Ethete CDP	1,438	$83,750	$117,000	27
56	South Greeley CDP	4,596	$53,625	$77,800	27
57	Evansville town	2,766	$79,760	$237,200	25
58	Fort Washakie CDP	1,345	$36,429	$97,200	24
59	Warren AFB CDP	2,734	$60,048	—	23

Wyoming by the numbers

Wyoming's largest profiled market is Cheyenne city at 64,976 residents, while the median Wyoming city on LocalVein has a population of 2,716. About 93% of the Wyoming cities we've indexed sit below 25,000 residents — the exurb tier. Agencies that prospect only the largest city leave the bulk of Wyoming's addressable market on the table; the exurb shops often have weaker digital presence and higher close rates.

Median household income across Wyoming's profiled cities sits at $70K, with Hoback CDP topping the ranking at $157K and Fort Washakie CDP anchoring the other end at $36K — roughly a 4× spread. Pricing pressure and willingness-to-pay diverge sharply across this range, which is why one-size-fits-all pitches underperform on Wyoming lists.

Across the 59 Wyoming cities in this table, the median Market Opportunity Score is 34 out of 100, and South Park CDP currently leads at 49. About 0% of Wyoming's profiled cities score ≥70 — the tier where agencies report the highest first-touch close rates. Lower-ranked cities still produce deals; they just reward more demographic targeting and less volume-first dialing.

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