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Haverhill, MA · market profile

Haverhill, MA

Haverhill, MA is one of the largest US markets, with 67,387 residents and a median household income of $88K. At the 96th percentile of US cities by population, the local services economy here is wide and deep — every vertical we track has 100+ active operators, and the long tail of single-truck contractors is several hundred deep. For an outbound team, Haverhill rewards specialization: pick a vertical, build domain expertise, ride the volume.

38
of 100
Thin market
Population
67,387
Median HHI
$87,675
Median Home Value
$426,900
Homeownership
58%
Median Home Age
1964
Businesses Profiled
97

How Haverhill's demographics shape the local-services market

Median household income in Haverhill is $88K — 17% above the US median of $75K. That spending power matters for prospecting: higher-income households convert faster on premium-tier services and absorb price increases without the back-and-forth typical of budget markets.

The median home in Haverhill is worth $427K, 33% above the US median of $320K and at the 79th percentile nationally. Home value is the single best proxy for trades job-ticket size: a re-roof, repipe, or panel upgrade scales with property value almost linearly. Agencies pitching trades clients in this market should expect higher per-job revenue and lower job count to support the same monthly retainer.

Haverhill's median home was built in 1964 — 16 years older than the US baseline. Housing age compounds with every passing decade: roofs reach end-of-life around year 25, water heaters around year 12, HVAC systems around year 15. Older housing stock is one of the cleanest leading indicators for residential trades demand, and agencies who can map their client roster against neighborhoods of a specific build vintage tend to outperform broad-market campaigns.

With 67,387 residents, Haverhill ranks at the 96th percentile of US cities by population. Markets at this scale support deep specialization: agencies can pick a single vertical (HVAC, roofing, pest control) and run a six-figure book of business without ever crossing into adjacent service categories. The downside is real competition — both for prospects and for agency talent — so positioning on a measurable differentiator (response time, retention rate, channel mix) matters more here than in mid-sized markets.

Median Household Income
Haverhill
$87,675
US median
$75,000
Median Home Value
Haverhill
$426,900
US median
$320,000
Homeownership
Haverhill
58%
US median
65%
Self-Employed shareData pending
Haverhill
US median
6.0%

Top verticals by opportunity in Haverhill

Every vertical we've profiled in Haverhill, ranked by count and median vulnerability score. Use this as the starting point for an outbound list.

VerticalBusinessesMedian scoreAction
HVAC Contractor58Info: 10View leads
Plumbing Contractor39Info: 9View leads

A sample of Haverhill businesses profiled

  • RiverFlow Duct CleaningHVAC contractor
  • MJ Heating & Cooling, LLCHVAC contractor
  • Kimball Mechanical Services IncHVAC contractor
  • Clear air heating and cooling llcHVAC contractor
  • Buonagurio HVACHVAC contractor

Showing 5 of 97. Vulnerability scores, phone numbers, line types and full enrichment data are available to signed-in members.

How we measure opportunity

Demographic intelligence

Public-sector demographic data

Population, household income, home value, homeownership rate, median year structure built and self-employment density come from authoritative public demographic releases. Refreshed annually.

Business signals

Live business records

Business names, addresses, ratings, review counts, websites, phone numbers and operating status come from live business records. Each profiled business is re-checked regularly so stale data drifts off the page.

Scoring weights

Composite vulnerability score

We blend 19 signals (review velocity, star rating, website presence and freshness, ad pixels, hiring activity, competitor density and visual brand, plus eleven more) into a 0–100 score. Higher means more likely to engage with marketing services.

Frequently asked

How many local businesses does LocalVein track in Haverhill, MA?
LocalVein currently indexes 97 businesses in Haverhill, MA, spread across the 21 verticals we cover. The list is rebuilt on a 14-day cache cycle, so businesses that close, move, or rebrand drop off without manual cleanup. Refreshed April 2026.
Which vertical has the most prospects in Haverhill?
HVAC contractors leads with 58 active operators in our index. For Haverhill, this is the vertical with the deepest operator bench, which is why it reliably produces the fastest time-to-first-meeting for agencies prospecting here.
What does Haverhill's Market Opportunity Score mean?
Haverhill scores 38.21/100 on LocalVein's Market Opportunity Score. The score blends median home value ($427K), homeownership rate, median home age, and population density into a single 0–100 number. Think of it as a shortlist heuristic: higher scores earn a drill-down into vertical-level stats, lower scores stay benched unless a client targets the geography specifically.
How often is Haverhill data refreshed?
Demographic data refreshes annually. Business data (names, ratings, websites, phone numbers) is re-checked on a regular cycle for any business that's been touched by a user scan. The most recent refresh on Haverhill's demographic row was April 2026.
Can I export Haverhill prospects to GoHighLevel, HubSpot, or Instantly?
Yes — every paid plan exports CSVs pre-formatted for GoHighLevel, HubSpot, and Instantly, plus a generic format for any other CRM. For Haverhill, expect 97 businesses available across all verticals once you scan a vertical for the first time. $88K median household income and 67,387 residents make it a market where most agency outreach scenarios fit.
What you see vs. what you get

The rest of businesses in Haverhill is behind a free signup.

Public view (this page)
  • 5 sample businesses
  • Phones masked (last 2 digits)
  • No phone line-type classification
  • No CSV export
  • No vulnerability ranking on the full list
Free plan (a free scan)
  • all 97 businesses
  • Full phone numbers
  • Ranked by vulnerability score
  • Demographic intelligence per market
  • Generic CSV export (CRM-ready)
Ready to prospect?

Start scanning Haverhill — free

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