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Minnesota cities ranked by market opportunity

LocalVein profiles 362 Minnesota cities, covering 4,593,013 residents across the state. The median Market Opportunity Score across Minnesota sits at 34 out of 100 — use the ranked table below to find the markets where demographics and operator density line up for agency outreach.

Cities profiled

362

Total population

4,593,013

Median MOS

Businesses scanned

Minnesota cities by Market Opportunity Score

Rank	City	Population	Median HHI	Median home value	MOS
1	St. John's University CDP	1,615	—	—	53
2	Deephaven city	3,835	$175,441	$854,000	51
3	Afton city	2,944	$129,956	$655,400	47
4	Orono city	8,205	$181,875	$952,400	46
5	Tonka Bay city	1,361	$151,563	$869,900	45
6	Bayport city	3,948	$115,781	$363,200	45
7	Dellwood city	1,145	$208,125	$729,800	45
8	Scanlon city	1,087	$75,833	$221,500	44
9	Shorewood city	7,679	$172,325	$684,500	44
10	Grant city	3,959	$145,357	$622,000	44
11	Lake St. Croix Beach city	1,106	$100,134	$334,600	43
12	Independence city	3,695	$194,205	$757,800	43
13	North Oaks city	5,175	$235,858	$756,300	43
14	Corcoran city	6,854	$143,250	$540,100	43
15	Credit River city	5,531	$149,524	$577,600	42
16	New Richland city	1,068	$62,841	$133,000	42
17	Edina city	53,125	$129,225	$624,000	41
18	Fairfax city	1,134	$53,750	$99,800	41
19	Lakefield city	1,652	$62,656	$115,900	41
20	Crystal city	22,685	$86,752	$280,500	41
21	Greenfield city	2,897	$147,184	$524,300	41
22	South St. Paul city	20,633	$84,472	$266,800	41
23	Madelia city	2,380	$77,500	$158,300	41
24	Mapleton city	1,745	$82,031	$176,400	41
25	Gilbert city	1,693	$62,625	$116,200	41
26	Blooming Prairie city	1,977	$63,929	$155,800	40
27	Robbinsdale city	14,318	$84,719	$280,400	40
28	Adrian city	1,288	$74,100	$172,000	40
29	Kenyon city	1,811	$74,643	$184,500	40
30	Springfield city	2,209	$59,412	$117,600	40
31	Ely city	3,239	$46,042	$150,800	40
32	Montgomery city	3,366	$74,018	$218,900	40
33	Chisholm city	4,731	$54,815	$108,100	40
34	Scandia city	3,966	$100,179	$471,900	40
35	Esko CDP	2,063	$116,406	$278,800	40
36	Rice Lake city	4,120	$95,347	$283,700	40
37	Arden Hills city	9,737	$128,668	$423,800	40
38	Minnetrista city	8,509	$156,346	$624,600	40
39	Dawson city	1,441	$70,286	$118,800	40
40	Silver Bay city	1,790	$70,870	$150,700	39
41	Wells city	2,317	$58,663	$93,200	39
42	Sleepy Eye city	3,438	$64,811	$138,500	39
43	Golden Valley city	21,927	$114,435	$423,500	39
44	Eveleth city	3,470	$47,721	$91,800	39
45	Coleraine city	1,888	$67,083	$179,900	39
46	Lakeland city	1,510	$101,339	$357,700	39
47	Wayzata city	4,363	$125,344	$1,047,400	39
48	Medina city	6,858	$219,181	$660,800	39
49	Nashwauk city	1,035	$58,533	$102,400	39
50	Two Harbors city	3,598	$62,885	$187,100	39
51	Columbus city	4,211	$117,917	$439,200	39
52	Chatfield city	2,693	$91,912	$216,000	39
53	Minneapolis city	426,845	$80,269	$345,600	39
54	Duluth city	86,863	$66,263	$225,700	39
55	Richfield city	36,725	$84,055	$320,400	39
56	Winthrop city	1,275	$67,375	$157,400	38
57	Hibbing city	16,100	$55,463	$123,900	38
58	Mendota Heights city	11,644	$132,935	$504,100	38
59	Excelsior city	2,359	$108,611	$839,500	38
60	Oronoco city	1,665	$146,875	$468,700	38
61	Oak Grove city	9,031	$114,679	$394,100	38
62	La Crescent city	5,266	$82,109	$244,500	38
63	Ham Lake city	16,575	$116,845	$430,100	38
64	Edgerton city	1,207	$66,739	$132,800	38
65	Richmond city	1,336	$67,381	$225,500	38
66	Mantorville city	1,003	$117,750	$280,600	38
67	Nowthen city	4,539	$134,491	$440,200	38
68	St. Paul city	307,762	$73,055	$280,300	38
69	Harmony city	1,089	$65,536	$154,800	38
70	Lester Prairie city	1,848	$87,188	$217,000	38
71	Keewatin city	1,229	$50,872	$78,900	38
72	Caledonia city	2,825	$69,792	$148,500	38
73	Ortonville city	1,968	$53,021	$117,500	38
74	Falcon Heights city	5,145	$93,233	$366,800	38
75	Tracy city	1,869	$60,682	$110,900	38
76	St. Paul Park city	5,464	$98,670	$252,800	38
77	Long Lake city	1,710	$95,972	$391,400	38
78	Albert Lea city	18,379	$62,522	$150,400	38
79	East Bethel city	11,995	$114,583	$343,200	38
80	Mound city	9,176	$91,370	$348,600	38
81	Luverne city	4,907	$66,145	$181,100	38
82	Winnebago city	1,247	$58,438	$106,500	38
83	Le Center city	2,514	$66,864	$189,800	38
84	Buhl city	1,013	$58,179	$115,700	38
85	Austin city	26,167	$66,488	$155,100	37
86	Fulda city	1,348	$68,056	$155,100	37
87	Eden Valley city	1,077	$62,188	$150,800	37
88	New Ulm city	14,066	$63,984	$192,700	37
89	Spring Valley city	2,357	$64,500	$149,100	37
90	Andover city	32,825	$131,528	$389,200	37
91	Pipestone city	4,165	$61,442	$102,000	37
92	Shoreview city	26,724	$109,399	$365,100	37
93	Aurora city	1,897	$42,406	$88,700	37
94	Blue Earth city	3,170	$59,118	$125,200	37
95	Cottage Grove city	40,124	$121,452	$359,600	37
96	Jackson city	3,298	$57,328	$118,900	37
97	Columbia Heights city	22,016	$74,688	$259,900	37
98	Preston city	1,315	$60,438	$169,600	37
99	Roseville city	35,905	$88,440	$334,800	37
100	Lake Crystal city	2,530	$77,979	$193,800	37
101	Lino Lakes city	21,847	$121,800	$385,000	37
102	Champlin city	23,450	$115,719	$338,400	37
103	Lake Elmo city	12,504	$153,407	$588,900	37
104	Babbitt city	1,420	$54,318	$96,000	37
105	Brooklyn Center city	32,811	$72,009	$261,100	37
106	Glenwood city	2,648	$45,735	$181,000	37
107	Tyler city	1,019	$60,417	$143,300	37
108	Clara City city	1,497	$58,431	$116,500	37
109	Spring Grove city	1,223	$60,221	$148,200	37
110	Cannon Falls city	4,216	$80,515	$262,100	37
111	Centerville city	3,915	$119,361	$364,700	36
112	Chanhassen city	26,001	$138,034	$530,700	36
113	Parkers Prairie city	1,089	$58,750	$152,500	36
114	Minnetonka city	53,256	$120,496	$456,200	36
115	Barnesville city	2,757	$83,333	$218,300	36
116	Janesville city	2,449	$72,120	$194,400	36
117	St. Charles city	4,021	$96,544	$231,300	36
118	Dayton city	8,381	$137,383	$510,600	36
119	Spring Lake Park city	6,997	$77,112	$281,800	36
120	St. Louis Park city	49,541	$100,250	$371,600	36
121	Bloomington city	88,838	$90,677	$346,200	36
122	Canby city	1,563	$58,839	$131,800	36
123	Mahtomedi city	8,108	$132,326	$466,100	36
124	Circle Pines city	4,980	$96,477	$277,300	36
125	Maple Lake city	2,104	$75,469	$221,800	36
126	Melrose city	3,608	$58,107	$198,300	36
127	Granite Falls city	2,612	$59,402	$139,700	36
128	Cloquet city	12,582	$63,854	$200,100	36
129	Mountain Lake city	1,833	$59,115	$118,900	36
130	Elbow Lake city	1,158	$56,786	$118,900	36
131	Le Sueur city	4,204	$71,563	$216,700	36
132	Victoria city	10,972	$192,821	$572,800	36
133	Rockville city	2,521	$101,447	$327,400	36
134	Goodhue city	1,261	$86,731	$230,300	36
135	White Bear Lake city	24,026	$79,712	$318,000	36
136	Stacy city	1,992	$76,875	$222,800	36
137	Grand Marais city	1,700	$73,846	$283,700	36
138	St. Bonifacius city	1,982	$116,500	$342,400	36
139	Vadnais Heights city	12,789	$91,946	$334,500	36
140	Newport city	4,460	$63,365	$331,300	36
141	Atwater city	1,217	$66,071	$144,300	36
142	Hayfield city	1,382	$69,688	$173,000	36
143	Waseca city	9,209	$61,546	$185,600	36
144	Proctor city	3,102	$80,913	$219,500	36
145	Montevideo city	5,303	$65,724	$137,600	36
146	Cottonwood city	1,120	$90,750	$180,200	36
147	Waterville city	1,778	$67,721	$216,700	35
148	Madison city	1,507	$56,435	$104,600	35
149	Plymouth city	79,526	$133,865	$474,700	35
150	Stillwater city	19,323	$109,297	$398,100	35
151	Fairmont city	10,348	$59,228	$168,800	35
152	Hector city	1,111	$59,762	$124,100	35
153	Dodge Center city	2,864	$77,552	$175,900	35
154	St. Anthony city (Hennepin and Ramsey Counties)	9,516	$97,784	$365,700	35
155	Eden Prairie city	63,249	$127,732	$463,300	35
156	New Brighton city	22,900	$87,272	$345,900	35
157	Maple Grove city	70,539	$129,481	$397,400	35
158	Winona city	25,998	$56,163	$193,500	35
159	Owatonna city	26,462	$81,276	$234,600	35
160	Fridley city	29,944	$79,274	$277,100	35
161	Benson city	3,449	$51,124	$146,100	35
162	St. Michael city	19,267	$130,814	$365,800	35
163	Red Lake Falls city	1,267	$63,929	$132,300	35
164	Wyoming city	8,063	$101,938	$328,900	35
165	Wabasha city	2,569	$62,016	$212,800	35
166	Warren city	1,637	$57,656	$134,300	35
167	Minneota city	1,531	$72,396	$158,100	35
168	Red Wing city	16,660	$65,259	$224,800	35
169	North St. Paul city	12,511	$81,641	$286,600	35
170	Windom city	4,786	$67,813	$158,000	35
171	Winsted city	2,023	$70,208	$210,200	35
172	Truman city	1,223	$59,095	$100,200	35
173	Lakeville city	72,480	$138,119	$425,200	35
174	Rock Creek city	1,711	$99,500	$294,800	35
175	Appleton city	1,360	$40,117	$71,300	35
176	Long Prairie city	3,683	$57,139	$130,100	34
177	Prior Lake city	27,832	$130,278	$429,900	34
178	Mounds View city	12,992	$90,148	$294,500	34
179	Hoyt Lakes city	2,074	$64,514	$90,700	34
180	International Falls city	5,728	$61,043	$115,000	34
181	Wheaton city	1,334	$52,260	$82,200	34
182	Savage city	32,706	$122,646	$395,600	34
183	Ada city	1,834	$67,857	$140,500	34
184	Zumbrota city	3,843	$96,818	$235,800	34
185	Slayton city	2,089	$65,724	$160,400	34
186	Taylors Falls city	1,208	$61,548	$256,000	34
187	Kasson city	6,964	$87,295	$264,500	34
188	Little Falls city	9,094	$46,284	$198,100	34
189	Lake City city	5,021	$76,125	$234,100	34
190	Hanover city	3,495	$147,944	$421,700	34
191	Coon Rapids city	63,348	$86,618	$287,200	34
192	Norwood Young America city	3,866	$67,857	$289,400	34
193	Brooklyn Park city	84,349	$85,964	$313,500	34
194	Virginia city	8,362	$48,321	$117,500	34
195	Lindstrom city	4,933	$99,844	$336,800	34
196	Mountain Iron city	2,865	$81,607	$180,700	34
197	Starbuck city	1,307	$60,217	$168,100	34
198	Ramsey city	28,070	$112,060	$345,000	34
199	West St. Paul city	21,076	$70,738	$281,800	34
200	Oakdale city	28,109	$90,379	$305,900	34
201	Eyota city	2,090	$83,684	$266,800	34
202	Cohasset city	2,700	$87,833	$315,700	34
203	Staples city	2,359	$51,506	$119,300	34
204	Carver city	5,935	$144,408	$427,600	34
205	Maplewood city	40,981	$88,534	$291,300	34
206	Sauk Centre city	4,589	$65,763	$196,000	34
207	Rogers city	13,405	$159,638	$437,900	33
208	Rosemount city	26,509	$127,247	$406,100	33
209	Plainview city	3,501	$69,800	$230,600	33
210	Farmington city	23,675	$118,556	$345,100	33
211	Maple Plain city	1,889	$93,000	$346,600	33
212	Blaine city	71,261	$103,382	$327,500	33
213	Faribault city	24,458	$61,662	$233,900	33
214	Arlington city	2,298	$66,458	$181,600	33
215	Paynesville city	2,476	$72,105	$168,800	33
216	East Grand Forks city	9,067	$74,618	$243,800	33
217	Litchfield city	6,599	$57,539	$183,900	33
218	Elko New Market city	4,915	$147,381	$407,400	33
219	Hastings city	22,050	$92,940	$294,100	33
220	Wanamingo city	1,185	$85,000	$247,400	33
221	Burnsville city	64,295	$83,953	$335,100	33
222	North Mankato city	14,212	$77,571	$252,700	33
223	Inver Grove Heights city	35,772	$104,055	$352,300	33
224	Dundas city	1,882	$111,250	$293,400	33
225	Pierz city	1,581	$55,438	$155,700	33
226	New Hope city	21,402	$73,698	$314,600	33
227	Hawley city	2,086	$92,017	$265,500	33
228	Rushford city	1,790	$73,321	$203,200	33
229	Eagan city	68,158	$107,486	$380,800	33
230	Woodbury city	76,945	$126,222	$434,900	33
231	Breckenridge city	3,369	$57,344	$142,000	33
232	Mayer city	2,501	$120,551	$330,400	33
233	Hugo city	16,076	$114,057	$394,200	33
234	Albertville city	8,066	$126,307	$326,400	33
235	Stewartville city	6,754	$65,714	$258,000	33
236	Glencoe city	5,702	$63,967	$213,100	33
237	Moose Lake city	3,297	$61,576	$205,000	33
238	Medford city	1,194	$98,375	$234,300	33
239	Glyndon city	1,286	$93,571	$257,400	33
240	Northfield city	20,678	$92,000	$305,300	33
241	Cokato city	2,780	$71,090	$216,100	33
242	Annandale city	3,365	$50,536	$195,100	33
243	Little Canada city	10,546	$71,370	$302,600	33
244	Martin Lake CDP	1,203	$120,705	$426,100	33
245	Apple Valley city	55,696	$99,277	$354,200	33
246	Avon city	1,493	$90,987	$240,400	33
247	Anoka city	17,941	$75,262	$292,900	32
248	Jordan city	6,704	$110,139	$319,000	32
249	Redwood Falls city	5,075	$61,947	$162,000	32
250	Frazee city	1,595	$49,000	$166,800	32
251	Lewiston city	1,680	$96,912	$211,200	32
252	Hermantown city	10,192	$92,026	$374,000	32
253	Big Lake city	12,115	$113,333	$291,700	32
254	Osseo city	2,601	$66,875	$275,000	32
255	Crookston city	7,388	$54,003	$160,700	32
256	Delano city	6,712	$118,091	$347,500	32
257	Cologne city	2,146	$117,344	$356,600	32
258	St. Augusta city	3,576	$116,384	$323,400	32
259	North Branch city	11,182	$90,383	$290,600	32
260	Lonsdale city	4,789	$91,719	$327,100	32
261	New London city	1,156	$66,830	$209,300	32
262	Forest Lake city	20,678	$89,879	$375,900	32
263	Waconia city	13,223	$104,929	$407,600	32
264	Otsego city	21,358	$127,219	$367,200	32
265	Elk River city	26,367	$99,457	$338,300	32
266	Wadena city	4,361	$45,850	$158,700	32
267	Rockford city	4,521	$82,228	$265,900	32
268	New Prague city	8,195	$98,424	$323,500	32
269	Mahnomen city	1,116	$43,854	$83,000	32
270	Worthington city	13,792	$61,840	$184,200	32
271	Fosston city	1,283	$50,694	$126,500	32
272	Watertown city	4,747	$93,008	$315,200	32
273	Foley city	2,685	$58,092	$192,600	32
274	Fergus Falls city	14,138	$50,865	$173,300	31
275	Gaylord city	2,074	$60,500	$163,300	31
276	Belle Plaine city	7,401	$96,831	$280,400	31
277	Renville city	1,397	$73,750	$109,700	31
278	Brainerd city	14,474	$53,705	$178,600	31
279	St. James city	4,740	$57,031	$109,600	31
280	St. Francis city	8,279	$101,875	$297,800	31
281	Dilworth city	4,664	$89,577	$268,100	31
282	Buffalo city	16,388	$88,306	$281,900	31
283	Crosby city	2,253	$43,250	$175,600	31
284	Byron city	6,510	$121,681	$326,400	31
285	Sandstone city	2,538	$50,288	$137,500	31
286	Milaca city	3,033	$49,063	$184,900	31
287	Shakopee city	45,002	$110,989	$361,400	31
288	Pelican Rapids city	2,589	$65,482	$177,700	31
289	Dassel city	1,332	$59,750	$218,900	31
290	Olivia city	2,243	$62,683	$156,600	31
291	Aitkin city	2,217	$45,813	$172,800	31
292	Thief River Falls city	8,841	$65,244	$169,300	31
293	Bagley city	1,218	$53,417	$135,100	31
294	Rice city	1,998	$103,482	$237,600	31
295	Waverly city	1,947	$113,269	$284,600	31
296	Becker city	4,958	$90,188	$257,600	31
297	St. Peter city	12,085	$65,042	$238,700	31
298	Chaska city	28,146	$110,000	$379,400	31
299	Chisago City city	5,629	$96,964	$366,600	31
300	Princeton city	4,988	$52,450	$212,200	31
301	Menahga city	1,292	$56,000	$145,800	31
302	Elgin city	1,147	$87,000	$218,200	31
303	Pine City city	3,339	$51,654	$181,800	31
304	Hutchinson city	14,629	$71,730	$210,300	31
305	Zimmerman city	6,410	$86,169	$284,600	30
306	Morris city	5,092	$63,807	$185,200	30
307	Nisswa city	1,744	$100,167	$475,700	30
308	Albany city	2,800	$75,417	$226,000	30
309	Rochester city	121,638	$87,767	$287,500	30
310	Hinckley city	1,665	$41,979	$165,200	30
311	Braham city	1,674	$55,417	$191,600	30
312	Lauderdale city	2,386	$76,558	$273,600	30
313	Lexington city	2,616	$72,955	$282,000	30
314	Howard Lake city	1,864	$99,464	$239,100	30
315	Willmar city	21,136	$63,368	$186,000	30
316	Detroit Lakes city	10,002	$62,123	$246,200	30
317	Marshall city	13,880	$64,636	$198,900	30
318	Cold Spring city	4,201	$72,022	$242,000	29
319	Hilltop city	1,056	$47,708	$24,600	29
320	Goodview city	4,104	$75,375	$215,200	29
321	Grand Rapids city	11,186	$56,542	$200,600	29
322	Moorhead city	44,706	$69,371	$246,300	29
323	Shafer city	1,151	$96,042	$225,700	29
324	Spicer city	1,222	$76,406	$278,500	29
325	New York Mills city	1,319	$51,696	$144,900	29
326	Osakis city	1,667	$53,684	$169,200	29
327	Isanti city	7,023	$84,412	$264,600	29
328	Little Rock CDP	1,075	$51,719	$34,100	29
329	Hopkins city	18,696	$71,170	$350,100	28
330	East Gull Lake city	1,173	$128,548	$522,000	28
331	Pine Island city	3,693	$91,612	$324,700	28
332	Perham city	3,577	$47,088	$186,000	28
333	Roseau city	2,728	$60,185	$130,000	28
334	Baudette city	1,117	$71,042	$171,000	28
335	Sauk Rapids city	13,851	$67,004	$240,200	28
336	Cambridge city	9,992	$67,632	$234,800	28
337	Alexandria city	14,579	$61,558	$247,200	28
338	Montrose city	3,840	$98,832	$260,100	28
339	Madison Lake city	1,178	$84,833	$281,300	28
340	Royalton city	1,092	$64,643	$201,500	28
341	Monticello city	14,607	$81,563	$298,400	28
342	St. Joseph city	7,024	$75,217	$240,300	27
343	Rush City city	3,262	$58,543	$199,000	27
344	Mankato city	44,882	$64,826	$250,600	27
345	Spring Park city	1,869	$46,860	$598,400	27
346	Mora city	3,708	$53,704	$180,300	27
347	Eagle Lake city	3,268	$97,161	$249,600	27
348	Park Rapids city	4,226	$45,800	$218,500	27
349	St. Cloud city	69,926	$61,112	$212,800	27
350	Lake Shore city	1,117	$96,923	$532,500	27
351	Crosslake city	2,648	$85,000	$540,200	26
352	Red Lake CDP	1,506	$55,092	$136,000	26
353	Oak Park Heights city	4,782	$84,639	$333,600	26
354	Baxter city	8,804	$71,272	$298,400	26
355	Breezy Point city	2,647	$85,913	$301,000	26
356	Redby CDP	1,175	$53,846	$109,500	26
357	Sartell city	19,620	$77,465	$278,000	25
358	Clearwater city	1,904	$89,219	$248,100	25
359	Waite Park city	8,341	$56,884	$217,000	25
360	Bemidji city	15,490	$53,850	$189,500	25
361	Warroad city	2,067	$50,685	$195,000	25
362	Pequot Lakes city	2,236	$66,974	$246,400	24

Minnesota by the numbers

Minnesota's largest profiled market is Minneapolis city at 426,845 residents, while the median Minnesota city on LocalVein has a population of 3,891. About 88% of the Minnesota cities we've indexed sit below 25,000 residents — the exurb tier. Agencies that prospect only the largest city leave the bulk of Minnesota's addressable market on the table; the exurb shops often have weaker digital presence and higher close rates.

Median household income across Minnesota's profiled cities sits at $75K, with North Oaks city topping the ranking at $236K and Appleton city anchoring the other end at $40K — roughly a 6× spread. The same vertical will have different close rates on the high-income end versus the low-income end; agencies that sort by income before dialing save hours.

Across the 362 Minnesota cities in this table, the median Market Opportunity Score is 34 out of 100, and St. John's University CDP currently leads at 53. About 0% of Minnesota's profiled cities score ≥70 — the tier where agencies report the highest first-touch close rates. The top of the ranking is where cold outbound converts fastest — strong demographic backdrop plus enough profiled operators to sequence a week of outreach.

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