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Caledonia, MS · market profile

Caledonia, MS

Caledonia, MS has 1,283 residents, a median household income of $82K, and a median home value of $175K. The median home was built in 1986. Caledonia is the kind of mid-sized market most prospecting playbooks ignore — and exactly where a focused agency tends to find its best book of business.

26
of 100
Thin market
Population
1,283
Median HHI
$81,741
Median Home Value
$175,000
Homeownership
54%
Median Home Age
1986
Businesses Profiled
0

How Caledonia's demographics shape the local-services market

The median home in Caledonia is worth $175K, 45% below the US median of $320K. When property values sit below the national median, clients need flow, not flagship jobs. The winning mix here tilts toward maintenance plans, seasonal packages, and neighborhood route density rather than high-ticket upgrades.

Just 54% of Caledonia households own their home — well below the US median of 65%. When most households rent, residential trades revenue flows through a handful of landlord and property-management accounts. Account-based selling with a tight target list usually beats broad-market campaigns in the ROI math here.

Caledonia is a smaller market — 1,283 residents put it in the bottom 10% of US cities by population. Smaller markets force a different prospecting cadence: a single agency can build a meaningful relationship with most of the active contractors in town inside a single quarter. The upside is depth of relationship and lower customer acquisition cost; the downside is a hard ceiling on how many clients the local market can absorb at agency margins.

Median Household Income
Caledonia
$81,741
US median
$75,000
Median Home Value
Caledonia
$175,000
US median
$320,000
Homeownership
Caledonia
54%
US median
65%
Self-Employed shareData pending
Caledonia
US median
6.0%

Top verticals by opportunity in Caledonia

Every vertical we've profiled in Caledonia, ranked by count and median vulnerability score. Use this as the starting point for an outbound list.

No vertical data yet for this city.

How we measure opportunity

Demographic intelligence

Public-sector demographic data

Population, household income, home value, homeownership rate, median year structure built and self-employment density come from authoritative public demographic releases. Refreshed annually.

Business signals

Live business records

Business names, addresses, ratings, review counts, websites, phone numbers and operating status come from live business records. Each profiled business is re-checked regularly so stale data drifts off the page.

Scoring weights

Composite vulnerability score

We blend 19 signals (review velocity, star rating, website presence and freshness, ad pixels, hiring activity, competitor density and visual brand, plus eleven more) into a 0–100 score. Higher means more likely to engage with marketing services.

Frequently asked

How many local businesses does LocalVein track in Caledonia, MS?
LocalVein currently indexes 0 businesses in Caledonia, MS, spread across the service verticals we cover. Every record is revalidated on a 14-day rotation — defunct listings, closed branches, and renamed operators clear automatically. Refreshed April 2026.
Which vertical has the most prospects in Caledonia?
Vertical depth in Caledonia is still being filled in as user scans accumulate. Start a trial and be the first to populate a vertical here.
What does Caledonia's Market Opportunity Score mean?
Caledonia scores 26.45/100 on LocalVein's Market Opportunity Score. The score blends median home value ($175K), homeownership rate, median home age, and population density into a single 0–100 number. Think of it as a shortlist heuristic: higher scores earn a drill-down into vertical-level stats, lower scores stay benched unless a client targets the geography specifically.
How often is Caledonia data refreshed?
Demographic data refreshes annually. Business data (names, ratings, websites, phone numbers) is re-checked on a regular cycle for any business that's been touched by a user scan. The most recent refresh on Caledonia's demographic row was April 2026.
Can I export Caledonia prospects to GoHighLevel, HubSpot, or Instantly?
Yes, every paid tier produces CRM-ready exports — ready-to-drop CSVs for GoHighLevel, HubSpot, Instantly, and a neutral format for any other pipeline tool. For Caledonia, expect 0 businesses available across all verticals once you scan a vertical for the first time. $82K median household income and 1,283 residents make it a market where most agency outreach scenarios fit.
What you see vs. what you get

The rest of businesses in Caledonia is behind a 7-day trial.

Public view (this page)
  • 5 sample businesses
  • Phones masked (last 2 digits)
  • No phone line-type classification
  • No CSV export
  • No vulnerability ranking on the full list
On a 7-day trial
  • every profiled business
  • Full phone numbers
  • Ranked by vulnerability score
  • Demographic intelligence per market
  • Generic CSV export (CRM-ready)
Ready to prospect?

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