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Belen, NM · market profile

Belen, NM

Belen pairs an affordable housing stock (median home value $155K, lower than 73% of US cities) with a sizable resident base of 7,427. That combination favors high-volume verticals — pest control, lawn care, recurring cleaning — where ticket size is small but customer counts are large. Median household income of $40K keeps spending durable through downturns. Agencies prospecting Belen should expect tighter margins per contractor but more contractors to call.

31
of 100
Thin market
Population
7,427
Median HHI
$40,354
Median Home Value
$154,600
Homeownership
64%
Median Home Age
1979
Businesses Profiled
0

How Belen's demographics shape the local-services market

Median household income in Belen is $40K — 46% below the US median of $75K. Thinner household budgets push agency playbooks toward frequency over ticket size — financing offers, recurring-service contracts, and neighborhood referral engines usually carry more weight than premium campaigns.

The median home in Belen is worth $155K, 52% below the US median of $320K. Lower home values compress per-job revenue across most trades verticals, which pushes the marketing math toward higher lead volume. Agencies running here typically position around frequency (monthly recurring services) rather than premium one-off jobs.

Median Household Income
Belen
$40,354
US median
$75,000
Median Home Value
Belen
$154,600
US median
$320,000
Homeownership
Belen
64%
US median
65%
Self-Employed shareData pending
Belen
US median
6.0%

Top verticals by opportunity in Belen

Every vertical we've profiled in Belen, ranked by count and median vulnerability score. Use this as the starting point for an outbound list.

No vertical data yet for this city.

How we measure opportunity

Demographic intelligence

Public-sector demographic data

Population, household income, home value, homeownership rate, median year structure built and self-employment density come from authoritative public demographic releases. Refreshed annually.

Business signals

Live business records

Business names, addresses, ratings, review counts, websites, phone numbers and operating status come from live business records. Each profiled business is re-checked regularly so stale data drifts off the page.

Scoring weights

Composite vulnerability score

We blend 19 signals (review velocity, star rating, website presence and freshness, ad pixels, hiring activity, competitor density and visual brand, plus eleven more) into a 0–100 score. Higher means more likely to engage with marketing services.

Frequently asked

How many local businesses does LocalVein track in Belen, NM?
LocalVein currently indexes 0 businesses in Belen, NM, spread across the 21 verticals we cover. Records cycle off on a rolling 14-day refresh, so closures and rebrands roll out of the index without manual curation. Refreshed April 2026.
Which vertical has the most prospects in Belen?
No vertical has been scanned yet in Belen; the index is still being filled in. Run a free scan on any vertical to build your prospect list and seed the public data.
What does Belen's Market Opportunity Score mean?
Belen scores 30.74/100 on LocalVein's Market Opportunity Score. The score blends median home value ($155K), homeownership rate, median home age, and population density into a single 0–100 number. Higher = more attractive prospecting market for agencies pitching local trades and services. Use it to compare cities before drilling into individual operators.
How often is Belen data refreshed?
Demographic data refreshes annually. Business data (names, ratings, websites, phone numbers) is re-checked on a regular cycle for any business that's been touched by a user scan. The most recent refresh on Belen's demographic row was April 2026.
Can I export Belen prospects to GoHighLevel, HubSpot, or Instantly?
Yes. Paid plans include one-click exports tuned for GoHighLevel, HubSpot, and Instantly, with a universal CSV fallback for anything else an agency runs internally. For Belen, expect 0 businesses available across all verticals once you scan a vertical for the first time. $40K median household income and 7,427 residents make it a market where most agency outreach scenarios fit.
What you see vs. what you get

The rest of businesses in Belen is behind a free signup.

Public view (this page)
  • 5 sample businesses
  • Phones masked (last 2 digits)
  • No phone line-type classification
  • No CSV export
  • No vulnerability ranking on the full list
Free plan (a free scan)
  • every profiled business
  • Full phone numbers
  • Ranked by vulnerability score
  • Demographic intelligence per market
  • Generic CSV export (CRM-ready)
Ready to prospect?

Start scanning Belen — free

First scan free. No card required.