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Troy, NY · market profile

Troy, NY

Troy, NY is one of the largest US markets, with 51,054 residents and a median household income of $58K. At the 95th percentile of US cities by population, the local services economy here is wide and deep — every vertical we track has 100+ active operators, and the long tail of single-truck contractors is several hundred deep. For an outbound team, Troy rewards specialization: pick a vertical, build domain expertise, ride the volume.

36
of 100
Thin market
Population
51,054
Median HHI
$57,688
Median Home Value
$192,500
Homeownership
31%
Median Home Age
1938
Businesses Profiled
0

How Troy's demographics shape the local-services market

Median household income in Troy is $58K — 23% below the US median of $75K. Lower median income shifts the prospecting math toward volume: agencies winning here usually run tighter ad budgets, lean on referral programs, and price for accessibility rather than premium positioning.

The median home in Troy is worth $193K, 40% below the US median of $320K. Affordable housing stock tightens per-job margins and rewards operators with lean fulfillment. Agency campaigns lean on recurring-revenue programs and referral engines rather than premium one-off work.

Just 31% of Troy households own their home — well below the US median of 65%. Low ownership funnels trades spend to property managers, turnover crews, and corporate landlords. Agency playbooks here should assume fewer named buyers, larger annual contract value, and longer procurement cycles than an owner-dominated market would carry.

Troy's median home was built in 1938 — 42 years older than the US baseline. Aged housing keeps emergency-repair verticals structurally busy — plumbing, roofing, electrical rewires, HVAC replacements all cycle faster. Channel mix here tilts toward demand-capture (Google, directory, referral) over demand-generation.

With 51,054 residents, Troy ranks at the 95th percentile of US cities by population. Large metros reward narrow books of business — a single-vertical, single-metro agency can fill a calendar without ever crossing category lines. The tradeoff is crowded messaging; a sharp differentiator beats a broad promise in every pitch motion.

Median Household Income
Troy
$57,688
US median
$75,000
Median Home Value
Troy
$192,500
US median
$320,000
Homeownership
Troy
31%
US median
65%
Self-Employed shareData pending
Troy
US median
6.0%

Top verticals by opportunity in Troy

Every vertical we've profiled in Troy, ranked by count and median vulnerability score. Use this as the starting point for an outbound list.

No vertical data yet for this city.

How we measure opportunity

Demographic intelligence

Public-sector demographic data

Population, household income, home value, homeownership rate, median year structure built and self-employment density come from authoritative public demographic releases. Refreshed annually.

Business signals

Live business records

Business names, addresses, ratings, review counts, websites, phone numbers and operating status come from live business records. Each profiled business is re-checked regularly so stale data drifts off the page.

Scoring weights

Composite vulnerability score

We blend 19 signals (review velocity, star rating, website presence and freshness, ad pixels, hiring activity, competitor density and visual brand, plus eleven more) into a 0–100 score. Higher means more likely to engage with marketing services.

Frequently asked

How many local businesses does LocalVein track in Troy, NY?
LocalVein currently indexes 0 businesses in Troy, NY, spread across the 21 verticals we cover. The list is rebuilt on a 14-day cache cycle, so businesses that close, move, or rebrand drop off without manual cleanup. Refreshed April 2026.
Which vertical has the most prospects in Troy?
Vertical coverage for Troy is still being filled in — no scans have been requested yet, so run a free scan to seed whichever category you care about first.
What does Troy's Market Opportunity Score mean?
Troy scores 35.69/100 on LocalVein's Market Opportunity Score. The score blends median home value ($193K), homeownership rate, median home age, and population density into a single 0–100 number. Higher = more attractive prospecting market for agencies pitching local trades and services. Use it to compare cities before drilling into individual operators.
How often is Troy data refreshed?
Demographic data refreshes annually. Business data (names, ratings, websites, phone numbers) is re-checked on a regular cycle for any business that's been touched by a user scan. The most recent refresh on Troy's demographic row was April 2026.
Can I export Troy prospects to GoHighLevel, HubSpot, or Instantly?
Yes. Paid plans include one-click exports tuned for GoHighLevel, HubSpot, and Instantly, with a universal CSV fallback for anything else an agency runs internally. For Troy, expect 0 businesses available across all verticals once you scan a vertical for the first time. $58K median household income and 51,054 residents make it a market where most agency outreach scenarios fit.
What you see vs. what you get

The rest of businesses in Troy is behind a free signup.

Public view (this page)
  • 5 sample businesses
  • Phones masked (last 2 digits)
  • No phone line-type classification
  • No CSV export
  • No vulnerability ranking on the full list
Free plan (a free scan)
  • every profiled business
  • Full phone numbers
  • Ranked by vulnerability score
  • Demographic intelligence per market
  • Generic CSV export (CRM-ready)
Ready to prospect?

Start scanning Troy — free

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